The art of lying is often underestimated. People think they are "fluent with sarcasm" and stuff but it actually takes a lot of skill. Lying is all about rhetoric. We are constantly manipulating people either consciously or unconsciously. Convincing is rhetoric. We get what we want through rhetoric. So even if you don't know what it is, you use it everyday. We choose to dress the way we do because we want to depict a certain personality: rhetoric. We persuade people into thinking something about us.
"People say that oxygen or love are vital for us...pfff keep talkin'." - Rhetoric
This phenomenon is the same thing as performing. It is a mask that we put on and we have to act according to the context.
In Thank You for Arguing by Jay Heinrichs we see the dominance and power that rhetoric has on us. People like to think that persistence is what will win a debate. Actually, most people don't care what you have to say so it is better to make them believe they are right. Imposing your ideals to people isn't and effective technique. Persuasion is the key the key to every lock because persuasion, just like God, acts in mysterious ways. There is no need to be persistent to be persuasive.
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